Why Choose Tara for Your Pool Liners?

Tara is dedicated to your satisfaction. We build our custom pool liners and other products as if they were going in our own backyard. Precision and attention to detail are the hallmarks of a Tara liner, safety cover, or shade sail. We invest in the finest quality materials because they are proven to fit better and last longer. With strict quality control measures and an experienced customer care team, our customers can feel assured knowing that we stand behind our liners and safety covers.

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Our Vision

We are the industry's sought-after provider of beautiful, safe, and comfortable outdoor living products.

Our Mission

We are the leading manufacturer of outdoor living products creating opportunities for our customers, employees, and community.

Our Values

We Demonstrate

respect to all our stakeholders, realizing our responsibility to proactively communicate with others, serving one another with compassion and appreciation.

We Show

appreciation and loyalty to and for one another, our customers, and our community realizing our responsibility to serve them because we serve a higher purpose.

We Are

courageous, committed to collaboration and the continuous improvement of our products, people, processes, and policies.

We Do

all the right things when no one else is looking, committing ourselves to excellence, diligence, and fairness.

What Makes Tara Unique?

Precision Fit

Your pool and backyard are unique. In order to design and build a liner, safety cover, or shade solution that fits your environment precisely, it takes experience. Our skilled craftsmen and technicians transform your precise measurements into a shape that will fit the characteristics of your pool or backyard.

Premium Materials

We start with only premium quality, materials. Our liners are made from the finest quality virgin vinyl. Our safety covers and shade sails are designed and built from the strongest and most durable hardware and materials available. Every element that goes into our products is rigorously tested. Before any of our liners, safety covers, or shade sails ship they must pass through a strict quality check procedure to ensure your satisfaction.

State-of-the-Art Technology

Tara has been a leader in innovation for nearly 40 years. We were one of the first companies to incorporate computers into the design and cutting process. We developed proprietary design software to increase the speed and precision of our manufacturing process. Our recent developments in measuring technology have helped our customers achieve almost flawless results. We continue to develop new innovations and designs that will make your backyard your favorite place.

Personalized Service and Support

Family-owned and operated, Tara is a company that's big enough to get the job done but still small enough to care. We stand behind our products with industry-leading warranties. Whenever you need us, we are here for you with answers, advice, and assistance. Speak with a real person and get the care and attention you deserve.

A MESSAGE FROM TARA, CEO

At Tara Manufacturing, we believe in establishing and supporting our partners in business, especially small businesses like ourselves. Tara is a family-owned and operated business established in 1984 by my father, Marshall Richardson. Marshall began by owning and operating a swimming pool construction business. From there, he moved into wholesale distribution, which eventually led to the founding of Tara Manufacturing in Huntsville, AL. Today, Marshall’s children and many of his grandchildren are dedicated employees of the business. They share his desire for the success of this company and small businesses across the country.

We support the success of all, from our suppliers to our customers. Open and honest communication is an essential value for our company. By communicating honestly with our customers about lead times and product availability, we help their businesses succeed. We work together to prove a quality product in a reasonable timeframe to the end user. We know that our products are a substantial investment for homeowners. That’s why we manufacture a premium product using the best available raw materials.

At Tara, we respect our suppliers and competitors and sincerely value our customers. Most of all, we believe in the success of the small business model. Within our industry, I have personally met many resilient family business owners, many of which have earned credit for establishing the backbone of the swimming pool industry. By helping our customers succeed, that success flows back through the supply chain and helps to create success for Tara.

Regardless of whether you are a Tara customer, we believe that the strength of our industry and our nation lies firmly in the individual pursuit of the American dream. The freedom to forge your own path through hard work, determination, and accountability. We believe owning a small business strongly relies on putting customers' needs first. Our dedicated employees are what makes our company strong. The entrepreneurial spirit is defined by grit, determination, and never giving up. Here's to your success in 2023 and beyond.

No Guts, No Glory

A Profile of Tara Mfg., Inc. by 256 Magazine, May 2016

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The History of Tara Liners

Founded in 1984 by Marshall Richardson, Tara has been a leader in the pool industry for over 39 years. We have played an important role in the development of the pool liner. Tara was one of the first companies to incorporate computers into the design and cutting process. Tara’s innovation transformed the process of manufacturing vinyl liners. We took a handcrafted product that was inaccurate and unreliable and created a product that was precise and durable. Since then, we have applied the same innovative solutions to develop a pool safety cover that exceeds ASTM standards.

Tara has always been more than a manufacturer for our customers. We are a resource for them, providing tools that make it easier to sell and install Tara products. We know that our customers' reputations rely, in part, on the durability and quality of our products. We also provide an effective, responsive customer service team that will help answer not just Tara-specific questions, but other general pool-related questions. Today, Marshall’s daughter Tara and her husband Larry share leadership of the company. Marshall still plays a role in the company though. He provides his time and wisdom in helping guide Tara Manufacturing into the future.

Tara Furlough (Current CEO) with her father Marshall Richardson (Founder)

Marshall Richardson holding the 2016 PoolCorp Vendor of the Year Award